I got it in the shade Willy, named after their modeling agency Wilhelmina Models, and it’s the perfect model nude. Subtle color, super hydration, and a fresh scent, where could you go wrong? Plus, with color names like LetsBeHonest, OuchOuchYou’reOnMyHair, and Who’sTheDaddy these lipsticks are so fun and fashion forward.
I love their mantra #EmpowerYourLips, and their bold colors and luxe ingredients, fused with a dash of wit. Gotta support women entrepreneurs, and nothing says Girl Boss like StartedAtTheBottomNowWeHere.
All their products are also cruelty/gluten/paraben free, and made from rare “cupuacu” butter that is hand-scooped by women in the South of Brazil, then blended with off-the-chart color combinations to make your lips pop. They also have a super cool lip plumper called “Ice”, which I’ve yet to try, but will probably be ordering ASAP.
I think the hardest part might be deciding which color to order next. I think I want WhosTheDaddy, a cool raspberry plum with just a hint of shimmer. What’s your favorite?
Don’t forget to check out Ice + Jam on insta!
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Until Next Time.